At MaXXIMedia ROI (return on investment) drives our process. We employ various techniques identifying actions that contribute to our clients’ desired outcome. Assigning value to what contributes to that outcome is key and providing a greater understanding to our clients of the variables that influence that outcome is our goal. Our goal of marketing attribution is to identify and quantify how the impact every impression influences a potential customer's decision making process to buy or not to buy. Armed with the knowledge of what influences the consumer allows us to maximize your media spend for the most efficient conversions and determine the efficiencies different marketing channels, including TV, Radio, WEB/social out of Home, print ,organic search, email, affiliate marketing, display ads, social media and more.